Crown is committed to an inclusive responsible service of gaming approach at each resort, engaging internally and externally to achieve socially responsible outcomes. Crown recognises that in delivering its responsible gaming programs and services, it does so as a shared responsibility as part of the gaming industry, with government, communities and individuals, all working in partnership.
A testament to Crown’s commitment to responsible gaming is the Crown Resorts Limited Responsible Gaming Board Committee. This Committee is dedicated to overseeing Crown’s responsible gaming initiatives and recommending policies and procedures to enhance the effectiveness of those programs.
In a world first responsible gaming initiative, Crown Melbourne implemented an onsite support facility for customers seeking assistance with their gaming behaviours, the Responsible Gaming Support Centre, in 2002. Crown Perth opened the Responsible Gambling Information Centre in 2009. Responsible Gaming Centres at each resort are the focal point for interaction with customers. Staffed by a dedicated and professional team within each resort, the Centres provide free and confidential services, programs and referrals and are available 24 hours a day, seven days a week, providing information in English and other languages.
Responsible gaming culture is embedded throughout Crown at each resort. This is achieved through extensive employee training in the responsible service of gaming, using a blend of delivery mechanisms and refresher training.
Customers and employees benefit from continuous responsible gaming awareness campaigns about Crown’s responsible gaming programs and services, and the Responsible Gambling Code of Conduct. Multiple communication channels are used throughout each resort to ensure important information reaches a wide audience, and both resorts participate annually in the state wide awareness week initiative.
Crown develops and maintains strong engagement with many stakeholders, and both Crown resorts engage with gambling help service providers and other welfare organisations in their particular states. Mindful of developments and initiatives in social safeguards nationally and internationally, Crown ensures it actively engages in committees, working groups, conferences and Think Tanks. These provide the opportunity to exchange information and ideas, and more formally via conference presentations and panel memberships, Crown shares advances in its own programs and services.
For further information about responsible gaming programs and services at its Australian resorts, click on the links below:
Crown Melbourne Responsible Gaming
Crown Perth Responsible Gaming