Overview
Leading Tourism Provider
With Crown, Australian tourism has crucial private sector support
36M
Crown attracts 36 million visits annually to its resorts - this equates to the same number of visitors generated if the Australian Grand Prix was running for 4 in every 5 days all year long.
Crown is a leading tourism provider, enabling the ongoing recovery of the tourism industry and bringing world-class entertainment and events to Australia, with the Taylor Swift Eras Tour and Australian Open bringing over 1 million visitors to Sydney and Melbourne alone. Without Crown, Australia’s tourism sector loses the crucial private sector investment that is required to help attract and secure major events.
“At a time of economic uncertainty and decreased tourism, Crown is in a position to help lead Australia’s hospitality and tourism recovery through strategic investments and partnerships, sponsoring and hosting major events that bring millions to our cities all year round.”
